You’ve heard me talk about evergreen content before (see Episode 12), but today we’re going deeper. If short-form content has you exhausted and the daily posting cycle isn’t working for your creative business, this episode shows you how to step off the hamster wheel and build evergreen, searchable content that drives traffic and sales over time.

If you’re feeling burnt out by the algorithm, you’re definitely not alone! In this conversation, I walk you through a calmer, more sustainable way to grow: Pinterest, Blogging, and YouTube used as evergreen, search-driven engines, plus how to connect discovery to sales with a simple email follow-up system. You’ll hear real, practical examples (think: what to actually pin, what blog posts to write, which YouTube videos work long-term), a transparent look at my own early Pinterest results, and how I’ve started repurposing transcripts to boost SEO without adding hours to my week.