#12: Evergreen Content That Actually Grows Your Business

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Ever feel like you’re on a content treadmill? You post something thoughtful and strategic…then within hours it’s gone, buried in the scroll? We’ve all been there!

But what if your content could keep working long after you’ve hit publish?

In this episode, we’re diving into the magic of evergreen content. Content that doesn’t disappear after 24 hours, that continues to attract, nurture, and support your audience while you’re off doing other things (like painting, packing orders, or just having a weekend!).

Whether you’re brand new to the idea or ready to take it more seriously, this one’s packed with insight into how to build a business that isn’t dependent on daily posting.

What We Cover in This Episode:

•What evergreen content actually is

  • The three platforms I use to build long-term content 

  • Real-life examples from my own creative business

  • How to repurpose what you’ve already created

  • How to start building your own evergreen ecosystem (without burning out)

  1. Evergreen content is slow, sustainable growth, and it adds up over time

  2. You don’t have to start from scratch, you can stretch what you’ve already made

  3. You don’t need more content, just smarter content

  4. Start with one platform that fits you…you don’t have to do it all!

Today’s Takeaways:


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